Don't Have an Unfinished Business Page

Social networking sites are littered with unfinished and abandoned business pages. In a lot of ways having no page at all, is better than having something that hasn't been touched in over a year. If you create a page for your business then it is important to keep it relevant or else just delete it all together. It is also important to keep all of the information accurate on your pages. You don't want people clicking on your sites and get misguided by outdated information.

On the flip side, if you have a regularly updated page with good information on it then it gives your business credibility with the customer. This can be especially important in the restaurant industry. Putting your menu and specials on your Facebook page is a very good idea for any restaurant. People want to see what you have to offer before they make their buying decision.

Using websites such as Hootsuite to schedule posts is an easy way to make sure your social network sites stay active. You can schedule generic posts well in advance and mix in urgent posts as they happen. Scheduling in advance is also a big time saver. Another thing to keep in mind is that every post you make doesn't have to be earth-shattering. Keeping your posts simple and fun will make it easier to come up with content, and it can also show a lighter side to your business.

Just remember, if you can't keep one of your social media pages updated, hit delete.